Ten fundamental questions for Product Managers :

21 Apr

1. What problem will this solve ?
2. For whome do we solve that problem ?
3. How big is the opportunity ?
4. How will we measure success ?
5. What alternatives are out there now ?
6. Why are we best suited to pursue this ?
7. Why Now ?
8. How will we get this product to market ?
9. What factors are critical to success ?
10. Given the all above, what’s the recommendation ? ( go or no-go).


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